How to Maximize LinkedIn’s Featured Section: Showcase Your Best Work

Camellia

Camellia

— 2 min read
How to Maximize LinkedIn’s Featured Section: Showcase Your Best Work

Your LinkedIn profile is your digital professional identity, and the Featured section is one of the most powerful—yet underused—tools to make it stand out. Located near the top of your profile, this section allows you to highlight your best work, making it instantly visible to recruiters, hiring managers, and collaborators. Here’s how to leverage it effectively, along with step-by-step instructions to set it up.

The Featured section isn’t just an extension of your resume—it’s a dynamic space to showcase your skills, creativity, and impact. Here’s what you can include:

  1. Portfolio Samples
    • Upload PDFs, images, or presentations (e.g., case studies, design projects, reports).
    • Example: A graphic designer could feature a branding project, while a marketer might add a campaign performance deck.
  2. Articles or Blog Posts
    • Share LinkedIn articles or external blog links that demonstrate your expertise.
    • Example: A thought leadership piece on industry trends or a how-to guide you authored.
  3. Certifications or Awards
    • Highlight certifications, awards, or recognitions.
    • Example: A project management certification or “Employee of the Month” announcement.
  4. Media Mentions
    • Link to press coverage, podcasts, or interviews where you’re featured.
    • Example: A podcast episode where you discuss career development or a news article quoting your insights.
  5. Videos or Presentations
    • Upload short videos (e.g., conference talks, product demos, or client testimonials).
    • Example: A TEDx talk or a webinar you hosted.
  6. External Links
    • Direct visitors to your personal website, online portfolio, or GitHub repository.
    • Example: A software developer could link to their GitHub profile with coding projects.
  • Break the Resume Mold: Unlike a static resume, this section lets you add multimedia and interactive content.
  • Highlight Relevance: Curate work samples tailored to your current career goals (e.g., tech projects for a developer role).
  • Boost Credibility: Tangible proof of your skills builds trust with viewers.

Follow these simple steps to start showcasing your work:

  1. Go to Your LinkedIn Profile
    Log in and navigate to your profile page.
  2. Click “Add Profile Section”
    Below your profile photo and headline, click the + Add profile section button.
  3. Select “Featured”
    Scroll to the “Recommended” section and click Featured.
  4. Add Your Content
    • Choose + Add featured to upload files, links, or posts.
    • Select from:
      • Media: Upload PDFs, images, or videos.
      • Links: Paste URLs to articles, portfolios, or external sites.
      • Posts: Highlight existing LinkedIn posts or articles you’ve written.
  5. Arrange and Edit
    Drag and drop items to reorder them. Click the pencil icon to edit titles or descriptions.

(For visual guidance, visit LinkedIn’s official help page:
https://www.linkedin.com/help/linkedin/answer/a550399/manage-featured-samples-of-your-work-on-your-linkedin-profile)

  • Keep It Fresh: Update the section quarterly to reflect recent achievements.
  • Quality Over Quantity: Feature 3–5 high-impact items rather than overwhelming viewers.
  • Tell a Story: Use descriptions to explain why each piece matters (e.g., “This campaign increased client ROI by 200%”).

Final Thoughts

The Featured section is your chance to turn your LinkedIn profile from a basic resume into a compelling portfolio. Whether you’re job hunting, networking, or building your personal brand, this tool helps you control the narrative and showcase what makes you unique.

Ready to stand out? Update your Featured section today and let your work speak for itself. 🔥

(Need inspiration? Check out profiles of industry leaders in your field to see how they use this feature!)

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